Friday, May 7, 2010

A Public Marketing Campaign Against Junk Food?

I’ve started to see this anti-smoking ad (click for more detail) recently in subway stations and bus shelters. I think it’s a great campaign, forcing us think about where tobacco addiction begins.

Should there be a similar public push to demonize junk food? Would the school kids waiting for the next train—many eating processed chips and cookies and drinking heavily-sugared sodas and juices—pay any heed?


Jacqueline said...

Yes, absolutely. It would be great if such a campaign led to a general boycott of the vast amount of junk food and increased the marketability of fresh produce, organic foods and whole foods.

Anonymous said...

Check out this article on KFC's newest "sandwich".
--jon in miami