As I discussed yesterday, supermarket chains can have a positive impact on our health (even though a lot of what they sell is crap).
The latest example comes from Australia. As of January 1, Coles, the country’s largest supermarket chain, only sells beef grown without the use of artificial hormones. (The news is top billing on the Coles website.)
In addition, the company has said it will absorb the costs of implementing the changes, sparing consumers higher prices.
Will this move by Coles force other Australian supermarkets to follow suit? If that happens, the Australian beef industry would probably have to forsake the hormones it has been using for decades to help its cattle get twice as big in half the time.
One of the reasons Coles made the move was customer preference, based on a survey of 1,000 people. It’s amazing to think that only several hundred people may help foster such immense change in Australia’s food system.
The moral of the story? We must voice our opinions at food shops and restaurants; management will never know our concerns and desires if we are mute.