Please don’t tell me that it’s not possible to effect change from a grassroots level.
Witness the recent uproar over Facebook’s change in its terms of service. Not only did Facebook retract, but Mark Zuckerberg is now having a go at socialism. According to my Facebook homepage, “Facebook is announcing a new approach that allows users to have a role in determining the policies that govern the site.”
A second example is PepsiCo pulling the plug on its new Tropicana packaging, which was just introduced in January. Why? According to The New York Times, “The about-face comes after consumers complained about the makeover in letters, e-mail messages and telephone calls and clamored for a return of the original look.”
Why can’t we do the same in the case of some of the ridiculous food products that actually have a tangible impact on society? Sure, Tropicana’s new orange juice containers are pretty bad, but the doomed design doesn’t have the same far-reaching health and economic ramifications as Yoplait Trix Yogurt, Quaker Instant Oatmeal Dinosaur Eggs and Oscar Mayer Lunchables.
As a society, shouldn't we be collectively incensed at what’s inside the orange juice container?
Why haven’t we been moved to act? Is there not a leader for the movement?
I hereby nominate myself to be the spokesperson. Anyone want to join me?
Thursday, March 5, 2009
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